Why iTunes Music Store works: Difference between revisions

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=== And why is that so? ===
=== And why is that so? ===
* Because it is so simple to use, and provides so much eye candy that it is fun to use!
* Because it is so simple and fun to use!


===  In which case would iTunes Music Store not work? ===
===  In which case would iTunes Music Store not work? ===

Revision as of 08:09, 25 November 2005

Why does iTunes Music Store work?

  • Because it's so hard to resist.

And why is that so?

  • Because it is so simple and fun to use!

In which case would iTunes Music Store not work?

  • If it was too complicated to use, including drm'ing, syncing with your iPod, the buying and downloading procedure, etc.
  • If it was not integrated in iTunes, being only one click away.

What does not matter, even if you may think it in the first place?

  • The price of the songs.


Bottom Line

If you want to have success, or people do something in a special way - make it easier to it your way, than any other way. It's that simple.


German version: WarumDeriTunesMusicStoreFunktioniert